We’re Turning 110
Party Like It’s Our Birthday With $1.10 Special Pricing
Our Story
La Segunda Bakery was established in 1915, when Spanish-born soldier Juan Moré discovered a traditional Cuban bread recipe during his service in the Spanish-American War. Inspired by the flavors and opportunities he encountered in Cuba, he brought his newfound passion to Ybor City, Florida—a bustling Cuban-American hub—where he co-founded three bakeries. La Segunda eventually became his sole venture and a cherished landmark. Today, the bakery remains a proud, family-run business into its fourth generation, known for its authentic Cuban bread, warm community spirit, and creamy café con leche.
110 Years Baked in Tradition
We’re celebrating 110 years with special pricing on fresh, flaky half loaves of Cuban bread and our bold espresso shots. From Saturday, July 5th through Friday, July 18th, you can enjoy a half loaf of Cuban bread for $1.10 in-store while supplies last, and an espresso shot for $1.10, in-store and online while supplies last.
Take Advantage of Our Anniversary Offers
See La Segunda in the News
The Most Legendary Cuban Sandwich Is From This Tampa Restaurant
Crunchy, crispy, tangy, and hearty! This sandwich has all the classic Cubano flavors, with some subtle Southern sweetness to boot.
Published April 23, 2025
The Bear That Ate Asheville
The Cuban bread comes from La Segunda bakery in Tampa, which is the first Cuban bakery in the US.
Published April 23, 2025
La Segunda Bakery – Tampa, FL
Did you know that Tampa has a bakery that is over 100 years old? La Segunda Bakery has been baking fresh breads, pastries, and sandwiches for generations.
Published March 19, 2025